Legacy Media Production House Reimagined for Digital Era

Pritish Nandy Communications (PNC) is a renowned production house creating diverse content across films, television, web series, and streaming platforms. Their vision was to develop a digital presence that authentically represents their rich legacy while showcasing their adaptability in the evolving media landscape. This project was done in collaboration with Reva Sarma.

PNC sought to reimagine their digital identity, creating a website that would not just showcase their extensive portfolio, but also reflect their innovative spirit and ability to navigate the changing media ecosystem.

We were tasked to create a website which maintains PNC's ethos of being giants as production company but also their flexibility to adopt upcoming technology and shift in paradigm.

We created a website which is modern and also showcase the legacy of PNC's work from TV to Theatre to OTTs

The redesigned website successfully aligned with PNC's vision of honoring their legacy while embracing modern aesthetics. Traffic analytics showed a 62% increase in time spent on the portfolio pages and a 45% reduction in bounce rate.